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The Key Nutrition Podcast


The Brad Jensen Show

EP745 - Attitude and Effort Are the Expectation With Craig Smith

Tue, 24 Feb 2026

This episode started with a conversation about the Olympics. When an athlete wins bronze instead of gold, the interviews can feel almost disappointing… like anything less than first place is failure.

And that mindset shows up everywhere in life.

In health. In business. In relationships.

If you didn't dominate, you feel like you lost.

Craig and I break down the fine line between having high expectations and destroying yourself when you fall short. How do you stay competitive and driven… while still respecting solid effort?

Because here's the standard:

Attitude and effort are the expectation.

Not perfection. Not gold every time.

Between my experience coaching thousands of clients and Craig's clinical therapy background, we help you find that balance so you can push hard, stay grounded, and keep moving forward.

If you're wired to win, this one is for you.

 

Next Level Links:

Nutrition Coaching Free Consultations - Schedule Here

Nutrition Coaching - www.becomenextlevel.com

 

Partner Links:

Try Thrive  Lab Free For One Month - Start Here

Order Supplements From Transform - Shop Here

Order Supplements From Cured Nutrition - Shop Here

Order Supplements From Legion (use code keynutrition for 20% off first order) - Shop Here

 

Be Featured on the Show:

Apply to be a live calller guest on the show - Submit Application Here

Submit Q&A Questions to be read live on the show - Submit Here

 

Free Guides:

Join Us On Patreon - Join Here

 

Connect with us on Instagram:

Host Brad Jensen – @thesoberbodybuilder

Co-Host Craig Smith - @greatestdaymindset

Next Level Nutrition – @mynextlevelnutrition

EP744 - Radical Ownership, Weight Loss Reality, No Victim Mentality

Sun, 22 Feb 2026

https://www.instagram.com/shaygrounded/In this episode of The Brad Jensen Show, I sat down with Shay, known as Shaygrounded on Instagram and TikTok.

Shay is currently on a weight loss journey that started at nearly 400 pounds. She's already down over 30 pounds, but that's not the most impressive part of her story.

What made me want to bring her on the show is the stance she has taken from day one. Radical accountability. Radical ownership. No excuses. No blame. No victim mentality.

In a world where it's easy to point fingers at genetics, society, trauma, the system, or the body positivity movement, Shay has done something different. She has publicly said, "I am responsible for where I am."

And that hasn't made everyone happy.

Some within the body positivity space have pushed back on her message because she refuses to play the victim. She doesn't blame anyone else for being in the position she's in. She owns it. Fully.

Not only that, she started documenting her journey publicly on Instagram and TikTok to hold herself accountable. She shares the wins. The struggles. The hard truths. The uncomfortable realizations. All of it.

It's a breath of fresh air.

Other creators have taken notice. And for good reason. Because ownership is powerful. And as you guys know, victims never win.

Shay is the furthest thing from a victim.

In this conversation we talk about:

  • What it actually feels like to top out at almost 400 pounds
  • Why radical ownership changed everything for her
  • The backlash she has received for refusing to blame anyone else
  • Using social media as an accountability tool instead of a highlight reel
  • The mindset shifts required to create real, sustainable change
  • Why brutal honesty is one of the most underrated transformation tools

This episode will challenge you. It will empower you. And most importantly, it will force you to look in the mirror and ask yourself where you might still be outsourcing responsibility in your own life.

If you are serious about changing your body, your mindset, or your life, this one is for you.

Own your shit. Change your life.

 

 

Next Level Links:

Nutrition Coaching Free Consultations - Schedule Here

Nutrition Coaching - www.becomenextlevel.com

 

Partner Links:

Try Thrive  Lab Free For One Month - Start Here

Order Supplements From Transform - Shop Here

Order Supplements From Cured Nutrition - Shop Here

Order Supplements From Legion (use code keynutrition for 20% off first order) - Shop Here

 

Be Featured on the Show:

Apply to be a live calller guest on the show - Submit Application Here

Submit Q&A Questions to be read live on the show - Submit Here

 

Free Guides:

Join Us On Patreon - Join Here

 

Connect with us on Instagram:

Host Brad Jensen – @thesoberbodybuilder

Guest Shaylyn - @shaygrounded

Next Level Nutrition – @mynextlevelnutrition

EP743 - The Top Mistakes People Make When Taking a GLP-1 Medication

Wed, 18 Feb 2026

In this episode of The Brad Jensen Show, Craig and I break down the top five mistakes people are making while on GLP 1 medications.

This episode is a spinoff from the masterclass I taught earlier this month, but we go much deeper here. We unpack not just what the mistakes are, but why they are happening and how to fix them.

GLP 1s can be powerful tools. But they are not magic. And if you do not approach them with intention, structure, and a long term strategy, you can easily create bigger problems down the road.

Craig shares his firsthand experience being on a GLP 1 and gives honest insight into mistakes he now realizes he made along the way. That perspective alone makes this episode incredibly valuable.

Here's what we cover:

  • The biggest nutrition mistake people make on GLP 1s and why low appetite does not mean low responsibility
  • Why muscle loss is a very real risk and how to protect your metabolism
  • The training errors that sabotage long term results
  • The psychological trap of relying on the medication instead of building identity based habits
  • Why most people have no exit strategy and what happens when they come off

We also talk about sustainability, protein targets, resistance training, biofeedback, mindset shifts, and why GLP 1s should enhance your discipline, not replace it.

If you are currently on a GLP 1, considering one, or coaching clients who are, this is a must listen.

Our goal is simple:

Use the tool intelligently. Build the habits permanently. Keep the results long term.

As always, if this episode helped you, share it with someone who needs to hear it and tag us on Instagram with your biggest takeaway.

 

Next Level Links:

Nutrition Coaching Free Consultations - Schedule Here

Nutrition Coaching - www.becomenextlevel.com

 

Partner Links:

Try Thrive  Lab Free For One Month - Start Here

Order Supplements From Transform - Shop Here

Order Supplements From Cured Nutrition - Shop Here

Order Supplements From Legion (use code keynutrition for 20% off first order) - Shop Here

 

Be Featured on the Show:

Apply to be a live calller guest on the show - Submit Application Here

Submit Q&A Questions to be read live on the show - Submit Here

 

Free Guides:

Join Us On Patreon - Join Here

 

Connect with us on Instagram:

Host Brad Jensen – @thesoberbodybuilder

Co-Host Craig Smith - @greatestdaymindset

Next Level Nutrition – @mynextlevelnutrition

EP742 - Jack Hallows Fitness - A Talk Beyond Just Macros

Sat, 14 Feb 2026

In this episode of The Brad Jensen Show, I sit down with my friend Jack Hollow, a nutrition coach and personal trainer out of the great country of Australia.

Jack and I originally connected on Instagram because we realized we see the world of health and fitness through a very similar lens. No fluff. No extremes. No chasing trends. Just principles that actually work.

This conversation goes way beyond sets, reps, and macros.

We break down some of the most dangerous trends circulating in the fitness industry right now. From extreme dieting approaches to all-or-nothing mindsets, we talk about why so many people are being pulled in the wrong direction and what actually creates sustainable results.

We also dive into something that doesn't get talked about enough: mental health as a coach.

What does it really look like to hold space for clients?

How do you manage your own stress while helping others manage theirs?

Where is the line between coaching, therapy, and responsibility?

Jack shares his perspective from working with clients in Australia, and I share what I've seen building Next Level Nutrition and working with driven dads who are trying to balance performance, family, and identity.

Toward the end, the conversation naturally shifts into something deeper. We talk about growth outside of fitness. Identity. Purpose. Faith. Responsibility. What it actually means to live in alignment. It turned into one of those conversations that reminds you this work is about so much more than body fat percentage.

If you're a coach, a high performer, or someone trying to build a stronger body and a stronger mind at the same time, this one will hit.

 

Next Level Links:

Nutrition Coaching Free Consultations - Schedule Here

Nutrition Coaching - www.becomenextlevel.com

 

Partner Links:

Try Thrive  Lab Free For One Month - Start Here

Order Supplements From Transform - Shop Here

Order Supplements From Cured Nutrition - Shop Here

Order Supplements From Legion (use code keynutrition for 20% off first order) - Shop Here

 

Be Featured on the Show:

Apply to be a live calller guest on the show - Submit Application Here

Submit Q&A Questions to be read live on the show - Submit Here

 

Free Guides:

Join Us On Patreon - Join Here

 

Connect with us on Instagram:

Host Brad Jensen – @thesoberbodybuilder

Guest Jack Hallows - @jackhallowsfitness

Next Level Nutrition – @mynextlevelnutrition

EP741 - Q&A - Recognizing Self Sabotage Patterns, When to Leave or Stay With a Coach, Smart Training Volume, Keeping Clients Long Term, Building a Business

Wed, 11 Feb 2026

In this week's Q&A episode on The Brad Jensen Show, Craig and I sat down and answered some of the most real world questions we see from clients, coaches, and high performers trying to level up across life.

We talked about the hardest part of starting a business and honestly, it usually is not strategy. It is managing uncertainty, self doubt, and staying consistent when results are not immediate. We shared what challenged us the most early on and what we wish we knew sooner.

We also dug into client retention as a personal trainer or coach. I broke down what actually keeps people long term and it is not just workouts or macros. It is connection, trust, and helping people become someone new, not just do something new.

We answered the question of whether lifting six days per week is too much. Like most things in fitness, it depends. We talked about recovery, training intent, life stress, and how to know if you are progressing or just surviving workouts.

Another big topic was how long someone should realistically work with a coach. We talked about when coaching becomes less about information and more about identity, accountability, and long term lifestyle integration.

Craig brought a really powerful lens to the conversation around avoidant tendencies and how they show up everywhere. Not just relationships, but business, health, communication, and even goal setting. We talked about how to recognize those patterns and what to do when you see them.

We also touched on a handful of other training and nutrition questions that came up from listeners and clients this week.

If you are trying to build something, improve your body, or just become more self aware in how you move through life, this episode will hit.

 

Next Level Links:

Nutrition Coaching Free Consultations - Schedule Here

Nutrition Coaching - www.becomenextlevel.com

 

Partner Links:

Try Thrive  Lab Free For One Month - Start Here

Order Supplements From Transform - Shop Here

Order Supplements From Cured Nutrition - Shop Here

Order Supplements From Legion (use code keynutrition for 20% off first order) - Shop Here

 

Be Featured on the Show:

Apply to be a live calller guest on the show - Submit Application Here

Submit Q&A Questions to be read live on the show - Submit Here

 

Free Guides:

Join Us On Patreon - Join Here

 

Connect with us on Instagram:

Host Brad Jensen – @thesoberbodybuilder

Co-Host Craig Smith - @greatestdaymindset

Next Level Nutrition – @mynextlevelnutrition

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